Trelleborg Tires Earns Top Honors at 14th Visão Agro Centro-Sul Awards for Leadership in Agricultural Innovation

- Trelleborg Tires was named “Best Agriculture Tire” at the 14th Visão Agro Centro-Sul Awards, confirming its leadership and long-standing commitment to Brazilian agriculture
- Engineered for Brazil’s toughest crops, the TM800 Sugar Cane and TM150 CFO tires deliver superior durability, reduced soil compaction, and greater load capacity—boosting productivity in demanding field operations
- With over 30 years in the market, a strong local presence, and deep collaboration with OEMs, Trelleborg Tires remains a trusted leading tire partner in driving sustainable growth for Brazilian agribusiness
Trelleborg Tires has been awarded “Best Agriculture Tire” at the 14th Prêmio Visão Agro Centro-Sul, held in Piracicaba, São Paulo. The award, received by Fabio Metidieri, Director of Yokohama TWS Brazil, reinforces Trelleborg Tires’ position as a leading tire business partner for Brazilian farmers and contractors, delivering tire solutions that combine cutting-edge technology with local expertise.
With over 30 years of presence in Brazil, Trelleborg Tires continues to support the country’s core agricultural sectors (including sugarcane, soybean, corn, and cotton) with tires designed for the most demanding field conditions. This award highlights the trust producers place in Trelleborg Tires’ durability, high performance, and support for sustainable productivity.
A clear example of this commitment is the TM800 Sugar Cane, developed specifically for the Brazilian market. Engineered with a reinforced structure and optimized tread, it delivers superior traction, longer life, and reduced soil compaction in one of the most challenging agricultural environments. Another standout solution is the TM150 CFO, a high-performance tire for modern crop sprayers. Featuring VF (Very High Flexion) and CFO (Cyclic Field Operation) technologies, it enables increased load capacity during cyclic operations at speeds of up 30 km/h. Its distinctive internal structure enables operation at lower inflation pressures, increasing the footprint to reduce soil compaction and improve traction—key advantages for the self-propelled sprayers widely used in Brazil’s large-scale farming.
Trelleborg Tires has a solid local presence in Brazil, with agricultural specialists, field testing, and OEM partnerships established across the country’s main farming regions. This proximity allows for faster technical support and ensures that product development remains closely aligned with the real-world needs and challenges of Brazilian agriculture. As Fabio Metidieri emphasized: “This award reflects the trust placed in our team and our products by professionals across the sector. It strengthens our commitment to delivering technologies that respond to local challenges and help drive the future of Brazilian farming.”
The Visão Agro Centro-Sul Award is one of Brazil’s most respected agribusiness recognitions. It honors suppliers and experts across the region who are transforming agriculture through innovation and performance. Winners are selected through both technical evaluation and votes from professionals across the agricultural value chain, making it a true industry benchmark for excellence in the industry.
To learn more about Trelleborg’s high-performance agricultural tire solutions, visit: www.trelleborg-tires.com/en/products-and-solutions/agriculture-and-forestry-tires